Market Analysis Archives - Aquatic Facility Training and Consultants

Don’t Undercut the Market ✂

Post author:Rudy
Post published:March 3, 2019
Post category:Marketing

Value-Based Pricing A service priced below market value is often perceived as a low quality service This is Dick. Dick wanted to own his own business and decided he would…

Raise Pool Service Prices

Post author:Rudy
Post published:December 11, 2018
Post category:Marketing

Raise Pool Service Prices: A Practical Guide for Pool Service Professionals To successfully raise pool service prices, professionals should communicate transparently with their clients about the reasons for the changes.…

Talking Pools Podcast

If you’ve ever stared at a test kit like it personally insulted your family… welcome home.

Talking Pools Podcast is the pool industry’s “pull up a chair” show—part shop talk, part field manual, part therapy session—built for people who actually live on pool decks: commercial operators, service techs, builders, facility managers, and anyone responsible for water that can’t afford to go sideways. The network was created to level up the pool industry with real-world conversations on water chemistry, filtration, troubleshooting, construction, safety, and the business side of keeping pools open and budgets intact.

Here’s the hook: it’s not theory-first. It’s experience-first—a roster of seasoned pros (with 250+ years of combined “been there, fixed that” wisdom) turning complicated problems into practical moves you can use the same day. And it’s not one voice, one vibe, one corner of the industry: it’s a network of shows designed to reflect how diverse this work really is—different regions, different specialties, different personalities.

Also worth saying out loud: women aren’t “special guests” here—they’re on the mic as hosts, from the beginning, with an intentionally balanced roster. That matters, because the best ideas in this industry don’t come from one lane—they come from the whole road.

If you want a podcast that can make you laugh and make you better at what you do—without pretending the job is easier than it is—Talking Pools is the one you queue up before the first stop, and keep on when the day starts getting weird.

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What happens when the people who actually know the product disappear—and customer service becomes a phone tree, a 90-minute hold, or an ordering department that cannot answer a technical question?

This week, Steve Sherwood and Wayne Ivusich examine the decline of accessible technical support across the pool and spa industry. Wayne reflects on his 32 years with Taylor Technologies, where he answered technical questions, developed educational materials, and taught an estimated 45,000 to 50,000 industry professionals. Since Taylor’s acquisition by Fluidra, much of that direct technical access—and even some of Wayne’s educational content—appears to have disappeared.

The conversation expands into a larger industry problem: corporate consolidation may preserve a product name, but it does not necessarily preserve the people, knowledge, or customer relationships that built the brand.

Before that, Steve is joined by Pat from the California Pool Association for the Insurance Interlude. They discuss how installers can protect themselves when equipment works correctly at completion but fails—or gets damaged—months later. Photos, service records, clearly defined warranty terms, and a documented follow-up may be the only things standing between you and somebody else’s blame game.

Topics discussed include:

Protecting your company after completing equipment installations
Documenting that equipment was operational when you left
Why a written follow-up can become valuable evidence
Distinguishing parts warranties from free labor
Damage caused by homeowners or subsequent service technicians
The importance of maintaining complete water-chemistry records
Wayne’s 32-year career with Taylor Technologies
What Fluidra’s acquisition of Taylor meant for technical support
The loss of experienced educators and product specialists
Steve’s experience waiting 90 minutes for manufacturer assistance
Why sales representatives have become unofficial technical-support channels
The value—and danger—of relying on Facebook groups for answers
Knowing not only what questions to ask, but whom to ask
Why genuine mentorship teaches people to investigate instead of merely supplying answers
How Talking Pools can serve as an industry resource when manufacturers cannot

The label may survive an acquisition, but the institutional knowledge does not survive unless somebody deliberately protects it. When the experts disappear, customers are left owning products without reliable access to the people who understand them.

Have a pool, spa, chemistry, equipment, service, or business question you cannot get answered? Email the Talking Pools Podcast team at talkingpools@gmail.com.

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Email us: talkingpools@gmail.com

Support the show

Thank you so much for listening! You can find us on social media:

Email us: talkingpools@gmail.com