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Read more about the article Don’t Hold Back Online Presence

Don’t Hold Back Online Presence

  • Post author:Rudy
  • Post published:September 3, 2022
  • Post category:Marketing

If you are in the pool business, you must have a blog. The Internet is the best way for people to find out about your company. You can do all…

Continue ReadingDon’t Hold Back Online Presence
Read more about the article Building your brand image

Building your brand image

  • Post author:Rudy
  • Post published:March 21, 2022
  • Post category:Marketing

What do people in your community think of when they hear your name, or see your logo? Whatever it is, that is your brand image. Is McDonald's brand the golden…

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Read more about the article Gifts for Pool Guys and Gals

Gifts for Pool Guys and Gals

  • Post author:Rudy
  • Post published:December 5, 2021
  • Post category:Employees/Marketing/Misc.

From mugs to tees and more. We have gifts for Pool Guys and Gals for birthdays, holidays, and more. Gifts for Pool Guys and Gals Click Caption of the item…

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Read more about the article ALWAYS BE ADVERTISING

ALWAYS BE ADVERTISING

  • Post author:Rudy
  • Post published:November 28, 2021
  • Post category:Marketing

I hear many industry people talking about how good business is and how they have full routes and never even advertised; they don't even have a phone number on their…

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Read more about the article Becoming a Boutique pool service company

Becoming a Boutique pool service company

  • Post author:Rudy
  • Post published:October 8, 2021
  • Post category:Marketing/Pool Service

Having fewer swimming pools to maintain but making more money sounds like a dream. I'm not going to lie; it sounds like a pretty sweet deal. There are folks across…

Continue ReadingBecoming a Boutique pool service company
Read more about the article Pool Route Purchase

Pool Route Purchase

  • Post author:Contributor
  • Post published:August 13, 2021
  • Post category:Marketing

Before I even start, I need to clarify something. You have to think of a pool route purchase. In this context…you are buying a business. Does that bring a little…

Continue ReadingPool Route Purchase
Read more about the article Buying a Pool Route – Part ll

Buying a Pool Route – Part ll

  • Post author:Contributor
  • Post published:April 17, 2021
  • Post category:Marketing

You are on the hook, Mr. advertiser. You are always waiting for the phone to ring in the hopes it’s a new potential client. Then you have to get their…

Continue ReadingBuying a Pool Route – Part ll
Read more about the article Buying a Pool Route – Pros & Cons

Buying a Pool Route – Pros & Cons

  • Post author:Contributor
  • Post published:March 19, 2021
  • Post category:Marketing

I have written and deleted this article at least five times. So I’ve decided the easiest way to convey my opinion on this is to relay details of actual conversations…

Continue ReadingBuying a Pool Route – Pros & Cons
Read more about the article How To Compete With The Internet

How To Compete With The Internet

  • Post author:Rudy
  • Post published:January 26, 2020
  • Post category:Marketing

Maybe we shouldn't... Maybe those Mother Fathers should compete with us Somewhere along the way, when these e-commerce powerhouses first came about, they managed to convince us that we would…

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Read more about the article Top 30 #SwimmingPool Hashtags

Top 30 #SwimmingPool Hashtags

  • Post author:Rudy
  • Post published:October 6, 2019
  • Post category:Marketing

#swimmingpool WARNING: You're Losing Money if You're Not Using #Hashtags According to Twitter, Tweets with hashtags can increase engagement by almost 100% for individuals and 50% for brands. Try not…

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