ALWAYS BE ADVERTISING
I hear many industry people talking about how good business is and how they have full routes and never even advertised; they don't even have a phone number on their…
I hear many industry people talking about how good business is and how they have full routes and never even advertised; they don't even have a phone number on their…
I'm continuing with the specialty chemical thing. Last week we talked about how enzymes work. This time it's how phosphate removers work. Sadly, this is not something that everyone has…
If you've been following along, I'm sure you've noticed that I've been spending a lot of time talking about specialty chemicals lately. That's because the availability of the critical disinfectants…
Growth by acquisition is not a new thing in the pool industry. Over the past thirty years, we have seen many pool equipment manufacturers purchase struggling companies to eliminate competition,…