Plaster, Fiberglass, & Vinyl Pool Surface Fails
A few years ago, I had the opportunity to present at a conference. This one the National Swimming Pool Foundation (NSPF) had contracted with me to teach a Certified Pool…
Pipeline Cartridge Filter – Product Review
Earlier this year, I installed something I think is pretty cool. I got a new filter, and when I say new, it's not just new to me; it's new to…
Biolab Factory Reopening Delayed
I have some BREAKING NEWS from a highly reliable inside source. The Biolab Factory Reopening will be a little further out than initially anticipated. The factory that had burned…
Building your brand image
What do people in your community think of when they hear your name, or see your logo? Whatever it is, that is your brand image. Is McDonald's brand the golden…
Courteney Cox sold swimming pools for a living before becoming an actress
Courteney Cox worked at a swimming pool store before becoming an actress. The 57-year-old actress insisted she was "one hell of a salesman" before she found fame and her dad…
Pool Opening Checklist ☑️
I know what you're thinking. A Pool Opening Checklist ?! Rudy lives in Florida; what is he doing talking about opening and closing swimming pools. Well, Rudy is a…
The perceived value of your service
A perceived value refers to the perspective or opinion of a customer towards a product or service, according to thebusinessprofessor.com. The truth is that your potential customer decides how much…
Aquatics Vision Program Receives CMAHC Certification
PHOENIX – American Pool Service’s Aquatics Vision program has achieved CMAHC Certification (Council for the Model Aquatic Health Code Certification) for compliance with standards in the latest edition of the…
Are you ready to hire your first employee?
We could make this really simple and say you need to hire someone if you have a pile of crap on your desk that you don’t ever have time to…
Running a small business is hard
There's been something bouncing around social media a little bit, and I saw it, and it makes it seems to hit hard with some folks. It's a quasi-viral 'share and…
